We’ve all been there: Feeling stressed, overwhelmed, or just bored, and suddenly, an online shopping spree feels like the perfect pick-me-up. You may have told yourself, “This is the last time I’m impulse shopping!”… Only to do it again a few days later.   But what happens when impulse shopping becomes a habit?

Paige Pritchard, the creator of Overcoming Overspending, helps women break the cycle of emotional spending and take back control of their money.

Paige knows from experience that willpower alone isn’t enough to stop overspending. After struggling with impulse shopping in her 20s, Paige developed a proven framework to help women understand why they shop emotionally and break the cycle for good. If you’ve ever found yourself saying, “Just one more purchase won’t hurt,” this interview is for you!

Hear Paige’s insights on:

✅ The psychology behind shopping addiction and why it’s not just about discipline

✅ The “Screw It” mentality… why we keep spending even when we know we shouldn’t

✅ How retailers and social media fuel impulse shopping and how to fight back

✅ The dopamine trap.. why shopping feels so good in the moment but leads to regret later

✅ The real reason cutting up your credit cards doesn’t work

✅ Paige’s four-phase process for breaking free from overspending

👉 Overspending isn’t just about willpower. It’s about learning how to process emotions in a healthier way. Paige shares how to identify why you’re shopping, take back control, and stop relying on shopping for comfort or validation.

Here’s how you can escape the emotional shopping cycle:

  • Recognize your shopping triggers: stress, boredom, loneliness, or comparison.
  • Pause before purchasing. Delay buying for 24 hours to see if you really want it.
  • Create a “splurge fund” so you can spend guilt-free without sabotaging your finances.
  • Celebrate small wins. Every time you resist impulse shopping, you’re building a new habit.
  • Find healthier coping mechanisms like journaling, movement, or deep breathing instead of shopping.

Paige’s coaching program, Overcoming Overspending, has helped thousands of women build healthier money habits.

Check out her FREE masterclass, Escape Emotional Shopping here: https://overcomingoverspending.com/escape

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